The Westfield Marketing division is responsible for the management, development and implementation of the Westfield brand. Everything we do is driven by a desire to deliver the best communications in the industry.
So that we can tailor everything from concepts to campaigns, Marketing is divided into three teams: Development, Centre Marketing and Corporate. Each of these promotes Westfield to a different target group. As well as communications, their work extends to other areas of the business, where they co-ordinate centre-based public relations, the content and functionality of the website, internal comms and branding events.